Western vs. Asian Cultures

• Read “10 Ways that Culture Can Influence Negotiation” on page 254 – 258, and analyze how FIVE of them influence Western culture. For example, Americans view negotiating as a competitive process and signing a contract. Be specific and provide examples when necessary.
• Lewicki, R. J., Saunders, D. M., & Barry, B. (2015). Essentials of Negotiation (6th ed.). McGraw-Hill
  ISBN: VS9781264056064R180

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